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How to Embed YouTube Videos and Share on Blogger Website with SEO Optimization
Embedding YouTube videos on your Blogger website can significantly enhance your content and provide better engagement with your audience. To ensure that these videos are optimized for SEO, you need to take specific steps that include embedding videos in the right format and using SEO-friendly practices. Here’s a detailed guide on how to do it:
Step-by-Step Guide to Embed YouTube Videos on Blogger with SEO Optimization
1. Choose the Right YouTube Video
- Ensure the video you want to embed is relevant to your blog post topic.
- Create original videos or use videos with Creative Commons licenses to avoid any copyright issues.
- Make sure the video has a good number of views, quality content, and engagement.
2. Get the Embed Code from YouTube
Go to YouTube and find the video you want to embed.
Below the video, click on the Share button.
Click on Embed in the options that appear.
Customize the embed settings:
- You can choose to show player controls or not.
- Adjust the video size (choose a size that fits well with your blog’s layout).
- Check the box to enable privacy-enhanced mode for better privacy compliance.
Copy the HTML Embed Code provided.
3. Embed the Video on Your Blogger Post
- Log in to Blogger: Go to your Blogger dashboard and select the post you want to add the video to.
- Switch to HTML Mode:
- In the post editor, switch to the HTML view (on the top left of the editor, click HTML).
- Paste the Embed Code:
- Paste the embed code you copied from YouTube directly into the HTML editor where you want the video to appear.
- Switch back to Compose Mode (optional) to preview how the video will appear.
- Publish or Update the Post once you’re satisfied with the placement.
4. Optimize Video for SEO on Blogger
To make your YouTube video more SEO-friendly, here are additional steps to take:
A. Optimize the Post Title and Description
Title:
- Use a clear, descriptive, and keyword-rich title for your blog post. Incorporate the main keyword related to your video and topic.
- Example: "How to Embed YouTube Videos on Blogger for Better SEO"
Description:
- Include a detailed description in the body of your blog post explaining the video’s content. This helps Google understand what the video is about.
- Add relevant keywords naturally and try to match the video’s topic with the description of your post.
B. Add Alt Text and Captions for Accessibility
- Alt Text for Video:
- In Blogger, there is no direct way to add an
alt
text to the YouTube embed, but you can describe the video content in the post and within the title and description fields to improve SEO.
- In Blogger, there is no direct way to add an
- Closed Captions:
- If possible, add closed captions (CC) to your YouTube video before embedding it. Google can index these captions, making the video more discoverable.
C. Use Structured Data (Schema Markup)
- Video Schema Markup helps search engines better understand your video content.
- You can add JSON-LD schema markup in the HTML of the post.
- Here’s an example of video schema:
- Insert this schema within the HTML of your post to help search engines index the video.
D. Use Keywords and Hashtags
- In the video description of the blog post, include relevant hashtags and keywords that relate to your video and its content.
- Example: #YouTubeVideos #BloggerSEO #VideoEmbedding #BloggerTips
E. Link to the Video on YouTube
- To encourage more traffic, link back to the original video on YouTube within the post. This can also help with cross-platform traffic and improve the visibility of both your blog and YouTube channel.
5. Optimize for Mobile
- Ensure the video is responsive to mobile devices by making sure the embed code is flexible (most YouTube embed codes automatically adjust for mobile).
- Preview the post on different devices to make sure it looks good on both desktop and mobile views.
6. Monitor Video Performance
Once you publish your blog post:
- Use Google Analytics to track the performance of the video (clicks, views, engagement).
- YouTube Analytics can also provide insights into how viewers are interacting with the video.
Additional SEO Tips for YouTube Video Embeds on Blogger
- Video Thumbnails: Make sure the video thumbnail is eye-catching and relevant to your content.
- Cross-Promote: Share the blog post on your social media platforms and embed the blog link in your video descriptions on YouTube to drive traffic.
- Consistent Posting: Keep embedding videos regularly on your blog to increase visibility and engagement.
By following these steps, you can effectively embed YouTube videos on your Blogger website and optimize them for better search engine rankings, engagement, and overall user experience.